Dannika Solano is an experienced E-commerce & Digital Marketing leader with a demonstrated history of scaling Ecommerce platforms within the beauty, apparel and fashion industries. Before joining PAVOI as Sr. Director of Ecommerce, Dannika was the Director of Ecommerce at BeautyBio. There she was responsible for the creation, development and execution of all SEM, SEO, affiliate, re-messaging and new acquisition retention programs to drive awareness, engagement and conversion.