Building a World-Class Growth & Marketing Team

Join us for this edition of the Growth Leaders Circle. This week we will be learning from the minds that built and managed the Growth & Marketing teams at Buffy & Cornershop by Uber.

Guests:

Yiota Avram, CMO at Cornershop by Uber – Yiota is the CMO of Cornershop by Uber. Cornershop by Uber is the app that connects your front door to your city’s top stores in as little as 60 minutes. Founded simultaneously in Santiago, Chile and Mexico City in 2015, they no operate in eight countries across the Americas: Chile, Mexico, Brazil, Peru, Colombia, Costa Rica, Canada, and the US. In July 2020, Uber acquired a majority stake in the company, providing an important injection of capital that allowed us to access more resources to continue building and improving our service over the upcoming years. 

Yiota manages a team of ~80 global marketers across LATAM & North America to build Cornershop/Uber Grocery on-demand grocery+ delivery business. 

Matt Breuer, Chief Marketing Officer at Buffy – Matt is the CMO at Buffy. Buffy is on a mission to help us live comfortably – without making our planet uncomfortable. That’s why they use earth-friendly fabrics and manufacturing methods to create more sustainable products, from first sketch to last stitch and beyond. They don’t just help you feel good today. They contribute real good for tomorrow. 

After 2 years of joining Buffy, Matt oversees revenue strategy marketing, creative storefront, and merchandising, while driving the company’s sustainability efforts and launching new products. Last year, Buffy achieved profitability while revenue grew more than 30% year-over-year, and the company expects to surpass $100 million in revenue in the first quarter of 2021.

Host: Anish Shah is the CEO & Founder of executive search agency Ruckus. Anish has worked in-house in Growth roles at Snapfish and Getable. He started Bring Ruckus as a Growth consultancy 11 years ago working with 40+ clients, then re-focused his firm on executive recruiting for Growth leaders.